Celebrating Four Years of Freshii

By Patty Jae

City-dwelling is riddled with long commutes and greasy fast-food restaurants. But health food lifestyle restaurant Freshii aims to provide the masses with an alternative to fast unhealthy food. Celebrating its fourth year in the second city, Freshii will be hosting their anniversary, June 11-15.

To express gratitude for years of continued patronage, Freshii will have special deals on their menu items during their anniversary week. For those stopping by any of their six Chicago locations before 11 a.m., select breakfast items including the (delicious sounding) Spinach and Goat Cheese Wrap will be buy-one-get one, and after 2 p.m. that deals applies to their frozen yogurt. For lunch, the health-conscious food shop will feature $5 lunch specials, featuring a different menu item each day.

The fresh food provider will also be spotlighting some of their local vendors with samplings including: Skinny Pop Popcorn and Mark Bar. Additionally, Freshii will be donating $1 of every Nestle’s Resource bottled water purchased at either of their six participating locations to Imerman Angels- a non-profit dedicated to providing support for cancer patients, survivors and caregivers throughout their journey.

Founder Matthew Corrin, previously the Marketing Manager for acclaimed fashion designer Oscar de la Renta, launched Freshii in Toronto in 2005. The inspiration came from a lack of conveniently fast, yet guilt-free food options.

“Freshii operates in an emerging industry we call ‘health-casual.’ It has all the elements of fast casual…with an added focus on health and wellness. We wanted to give people nutritious food with plenty of options so they can design a meal that fits their individual tastes and busy, urban lifestyles,” revealed Corrin.

At Freshii you’ll find a range of healthy meals, such as, their Warrior Chicken Rice Bowl, Spicy Lemongrass Soup and Bangkok Burrito- all containing aspects of their health food framework of fiber loaded, slow-burning carbohydrates, and lean proteins. Freshii also has a “Mission Green” initiative which focuses on light packaging, reducing energy consumptions and limiting fatty processed foods.

David Grossman, a Freshii’s franchisor, has notable experience working with unique restaurant chains. He has opened 120 Subways in Chicago, and is becoming a reputable name in the restaurant industry. “I traveled the country looking for the next big thing and looked at many different conceptsFreshii had, by far, the most potential. I knew with the right location, the best team and local food sourcing, we could make it a huge success,” Grossman said.

Freshii has over 50 locations worldwide with their Chicago market being the leader in sales and volume.

For a list of locations, visit Freshii.com.